Editorial and print coverage, 1 October 2025 to 30 September 2026
| Prepared for | Tourvest Integrated Tourism Group | Date | 28 October 2026 |
| Period | 1 Oct 2025 – 30 Sep 2026 | Source | tourismupdate.com |
Counted across 1,616 published web stories and 275 searchable magazine pages.
| Measure | Web | Print (PDF) | Combined |
|---|---|---|---|
| Items carrying Tourvest | 16 stories | 4 pages in 3 editions | 19 items |
| Named mentions | 33 | 4 pages | — |
| Lead / headline position | 5 | 1 cover line | 6 |
| Tourvest people named | 8 (7 quoted) | 2 | — |
October 2025 and May 2026 are the two peaks; June to August is the quiet stretch.
| Month | Web | What carried it | |
|---|---|---|---|
| Oct 2025 | 3 | East Africa — 2 pages | COO appointment, East Africa feature, AI fraud warning |
| Nov 2025 | 2 | Kruger and Surrounds — 1 page | SA Olympics, UNICEF and Wild Horizons |
| Dec 2025 | 0 | — | No coverage |
| Jan 2026 | 1 | — | TOMSA levies |
| Feb 2026 | 1 | — | TOMSA fund committee |
| Mar 2026 | 2 | — | Your Africa launch, fuel costs |
| Apr 2026 | 2 | — | Cricket World Cup, aha appointment |
| May 2026 | 3 | Indaba — 1 page | Tulia launch, Sports & Events calendar, learnership |
| Jun 2026 | 1 | — | Deadvlei access |
| Jul 2026 | 0 | — | No coverage |
| Aug 2026 | 0 | — | No coverage |
| Sep 2026 | 1 | — | Rugby travel rules |
Headline or main-story position, in date order.
| # | Date | Story | Tourvest lead |
|---|---|---|---|
| 1 | 20 Oct 2025 | New COO heads Tourvest’s unified SA vision Q&A on bringing Drifters, Pure-Travel, SA Rugby Travel and Sense of Africa under one South African umbrella. | Bridget Duker, COO |
| 2 | 23 Oct 2025 | Latest feature: Tourvest grows its footprint Ran as the East Africa edition cover story; the print and web versions of the same package. | Group feature |
| 3 | 20 Mar 2026 | Tourvest launches B2C luxury brand The group's move beyond its B2B base with a direct-to-traveller luxury brand. | Your Africa |
| 4 | 4 May 2026 | Tourvest launches new East Africa safari brand Mid-market safari brand, plus the Wild Frontiers Uganda acquisition; portfolio named as Lemala, Adrift and Tulia. | Tulia |
| 5 | 8 May 2026 | TDM Sports & Events presents a landmark sporting calendar for 2026-2027 Supplied calendar of the division's sporting events for the coming season. | TDM Sports & Events |
Industry commentary, appointments and partnerships where Tourvest appears as source or subject.
| # | Date | Story | Tourvest voice |
|---|---|---|---|
| 6 | 27 Oct 2025 | AI scams hit inbound operators hard Lead story. Automated phishing and the risk to inbound operators. | Dieter Holle, CIO |
| 7 | 14 Nov 2025 | UNICEF and Wild Horizons partner to support schools The Victoria Falls operator is part of the Tourvest Group. | Wild Horizons |
| 8 | 24 Nov 2025 | Industry weighs opportunities of potential SA Olympics What a South African Games would mean for inbound travel. | Illana Pereira, TDM Sports & Events |
| 9 | 23 Jan 2026 | Industry eyes smarter use of withheld TOMSA levies Lead story. Supporting the withholding until spending is agreed. | Martin Wiest, CEO TDM |
| 10 | 2 Feb 2026 | Associations reveal plans for TOMSA funds Lead story. Named on the industry committee shaping the spend. | Martin Wiest |
| 11 | 13 Mar 2026 | Tour operators face fuel cost squeeze Lead story. Fuel pricing pressure on overland and self-drive product. | Steve Maidment, Drifters |
| 12 | 14 Apr 2026 | People on the move Appointed MD of aha Hotels & Lodges, Tourvest Accommodation & Activities. | Malibuye Langa |
| 13 | 23 Apr 2026 | Host nations ready venues for Cricket World Cup Sports and incentives demand around the tournament. | Shelley Duffield, Tourvest Meetings & Events |
| 14 | 8 May 2026 | Investing in people to shape the future of tourism The TDM general-travel learnership and its intake. | GOVACATION Africa |
| 15 | 9 Jun 2026 | Namibia restores self-drive access to Deadvlei Lead story. Access rules for one of the region's signature sites. | Paul Brinkmann, COO Central Southern Africa |
| 16 | 16 Sep 2026 | Selling rugby travel? Know the rules Official supporters travel partner status and what agents may sell. | SA Rugby Travel |
Four pages across three print editions. Page links open the reader at the mention.
| Edition | Page | What is there |
|---|---|---|
East Africa 20 Oct 2025 | 1 | Cover line: “Tourvest grows its footprint in EAC”. |
East Africa 20 Oct 2025 | 4 | Full feature: Tourvest Integrated Tourism Group growing its East African presence — Sense of Africa in Kenya, Tanzania, Uganda and Rwanda, plus Pure Travel for sports travel. |
Kruger and Surrounds 7 Nov 2025 | 8 | TDM brands block: Drifters, Sense of Africa and GoVacation Africa evolving sustainable safari product in and around the Kruger National Park. |
Indaba 11 May 2026 | 6 | Martin Wiest quoted editorially on Africa's 81 million international arrivals and the outlook for Indaba 2026. |
Five observations from the year's record.
Eight of the sixteen stories carry Tourvest executives speaking on industry issues. Only three report a Tourvest commercial action, and the Wild Frontiers Uganda acquisition appears only inside the Tulia launch.
Nine of the sixteen run through Tourvest Destination Management and its divisions. No story in the year treats Tourvest Holdings itself as the subject.
Your Africa has a launch story and nothing after it. Tulia likewise, despite an acquisition attached to it.
Five of sixteen stories sat in the headline slot — high for a 1% share of the year's output, and a sign the newsroom values Tourvest commentary.
June to August produced one story. Nothing was filed on winter trading, peak-season performance or Tulia's first months.